Apple has postponed the release of its upgraded Siri features, initially set for a 2025 spring launch, due to more development required. This includes adding personal context awareness and cross-app actions. Concerns over current AI capabilities not meeting expectations might lead to potential redevelopment. A conversational Siri might not be available until iOS 20, at best.
Apple has reportedly delayed the launch of its more personalised Siri features, citing the need for further development. In its initial WWDC 2024 announcement, Apple said the development of a more conversational Siri is underway and will come to iPhone next year, suggesting a spring release in 2025. However, an Apple spokesperson has confirmed the delay, saying the features, which include enhanced personal context awareness and cross-app actions, will now roll out “in the coming year.”
Company spokesperson Jacqueline Roy told about the delay in a statement to Daring Fireball (via The Verge):
Siri helps our users find what they need and get things done quickly, and in just the past six months, we’ve made Siri more conversational, introduced new features like type to Siri and product knowledge, and added an integration with ChatGPT. We’ve also been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps. It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.
Apple Intelligence features
Last year, Apple announced AI-driven features under Apple Intelligence. These features included capabilities such as rewriting emails and summarising emails and inbox.
According to Bloomberg’s Mark Gurman, Apple executives, including software boss Craig Federighi, “voiced strong concerns internally that the features didn’t work properly — or as advertised — in their personal testing.”
Gurman also says that people in Apple’s AI division “believe that work on the features could be scrapped altogether” and that the features may have to be rebuilt “from scratch.”
This comes as Gurman claimed that a “true modernised, conversational version of Siri” might not arrive until iOS 20 “at best.”
